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Elevate Your LinkedIn Profile

career clarity podcast episode 152: Elevate Your LinkedIn Profile - flourish careers

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LinkedIn is the most powerful tool you can use in your job search and in your career. 

I know…that’s a BOLD statement

But if you’re in a professional or a corporate role, LinkedIn is a highly valuable tool that you need to be utilizing!

Today we’re going to walk through: 

  • The basics of your LinkedIn profile
  • How to elevate your profile (which includes showcasing your professional brand across your LinkedIn profile) 
  • A simple way to get started using your LinkedIn in your job search
  • How to craft a content strategy to elevate your brand

You don’t want to miss this episode!

Join me as I walk you through why LinkedIn is the most important tool—even more important than your resume. 

[1:55] A story about why I believe LinkedIn is more important than your resume
[4:18] A few stats and facts that prove why LinkedIn is so important in your career
[7:24] How to create a compelling LinkedIn profile
[12:01] Places to show off your professional brand
[16:44] All about the Work Experience section
[21:42] How to elevate your brand on LinkedIn
[26:23] Elevating your brand by engaging on the platform and adding value to others

Action Steps to apply to YOUR journey:

How to update your LinkedIn profile

  1. Your contact information

Include your email or phone number to make it as easy as possible for someone to contact you. 

  1. Check your security and privacy settings 

Some people don’t want to broadcast when they update their profile and some people do, it’s totally up to you. Adjust those to your comfort level. 

  1. Location and industry 

Make sure your industry and location are up to date. And don’t forget to turn the setting on in the back end that tells recruiters you’re open to work!

  1. Include a photo

Profiles with a photo will get 21 times more views

  1. Your work history

List your current position as well as your last two positions.

  1. Education 

This is a great way to network and connect with people who went to your school that might work at a company you’re interested in. 

  1. The skill section

Your top three skills are keyword searchable, so you want to make sure you’re showcasing at least three. 

Bonus Tip: 50 connections will help you optimize your profile. So you definitely want to get out there and connect with folks either future colleagues, former colleagues, current colleagues, friends, family, get out there and connect with folks when you get your profile updated.

Resources mentioned in this episode:

LinkedIn Profile Guide

There are more than 760 million professionals on LinkedIn. To stand out, you must create a compelling profile and engage regularly.

Use this comprehensive guide to supercharge your profile!

DOWNLOAD HERE

Want more career wisdom? Check out these podcast episodes/blog posts!

Trends in Professional Branding
Professional Branding in a Career Change
Branching Out: A Guide to Refreshing Your Brand

For more insider stories, quick tips, and #CareerTalk, I invite you to connect with me on Instagram @flourish.careers.

Elevate Your LinkedIn Profile

Elevate Your LinkedIn Profile

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